Global Companies Back Chinese Market at CDF 2026

Published on März 23, 2026.

Global Companies Back Chinese Market at CDF 2026

The annual China Development Forum (CDF) 2026 commenced on Sunday in Beijing, attracting nearly 100 senior executives from multinational companies. Representation spanned several sectors including food, retail, luxury fashion, and international consulting, all showcasing strong confidence in the continual growth of China's consumption market, coinciding with the beginning of China's 15th Five-Year Plan that runs from 2026 to 2030.

In a statement to the Global Times, Saravoot Yoovidhya, CEO of Thailand's TCP Group, conveyed his perspective on China's significance, stating, "As a Thai enterprise operating in China for over 30 years, we have consistently viewed China as one of the most significant markets in our global strategy." This sentiment resonates throughout the forum where leaders are eager to reaffirm their commitment to the Chinese market.

The TCP Group has progressively expanded its business footprint in China, investing a total of 4.36 billion yuan, approximately 630 million dollars, since the 14th Five-Year Plan. Noteworthy developments include the commissioning of the second phase of its facility in Sichuan Province and the establishment of a new production base in Guangxi Zhuang Autonomous Region during 2025, underscoring TCP's steadfast dedication to China.

"At the outset of the 15th Five-Year Plan, China's enhanced institutional openness and the move towards a unified national market inspire confidence among foreign investors eager to deepen their involvement and assist in consumption upgrades," Yoovidhya added. He pointed out that strengthening industrial chain coordination, fostering technological innovation, and enhancing research and development alliances with local partners are pivotal for the TCP Group's strategy.

Sandeep Seth, Chief Growth Officer and President of Tapestry International, a US luxury firm, articulated the forum's importance by stating, "This forum is a great opportunity for us to comprehend where [China's] overall industry is heading, what the prevailing sentiment regarding growth and development is, and how we could integrate into that growth agenda the country is outlining."

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